My analysis of their digital presence: they started pretty strong years ago but I see a string of one star reviews over the least year.
Whatever your opinions are on alcohol, its a lousy way to learn business because the product is so addictive. Success is the worst teacher!
I expect Stillfire to follow the same trajectory as Juniors Pizza and so many others
- Open 1st location and see profits
- Get excited without understand where there success is coming from, open second location
- Neglect first location
- Stress out and fumble second location (This is where Stillfire is currently)
- Allow both locations to suffer
- Close both locations eventually
